Smart things for children and parents
Smart things for children and parents
Smart children's items

Smart children's items

Our smart children's items make life with children or babies a little easier. We have a large assortment of children's items that make mealtimes easier, children's products to take with you on days out and smart things for kids’ rooms that encourage fun games and crafts. We also have fun things for trips to the beach and fun activities to do at home when the weather is bad.

Discover our smart baby toys and other lovely things for your baby that make life easier for children and parents. We have a range of practical gadgets that make it fun to eat, go swimming, sleep and go on trips. It's fun to play together with our toys and puzzles. Make long journeys more fun with our innovative travel games.

Children love to play outdoors with the Swimfin , armbands. Children can play in the water while the smart UV clock keeps track of the UV radiation. Enjoy your time outdoors with our picnic blanket and mosquito patches that keep mosquitoes away! With Tear Aid you can fix your broken jeans and use the Measuring Stick to measure children's feet so you can easily find the right pair of shoes as your child's feet grow.

An innovative children's spoon for dinner time and a practical Kids Plate for children that have just started learning to eat. Our ice cream moulds make it easy to make delicious desserts or serve ice cream in a glass holder made of silicone. Silicone freezer moulds also let you store and freeze baby food.

If you're off on a long car or plane journey, the Bubble Bum seatbelt cushion and the inflatable Fly-Tot seat cushion make travelling easy. Why not make your trip more fun with some of our great games and toys? Play the clever game Tantrix or the IQ puzzle and time will speed by quicker. Make travelling educational and count down the time left on your journey with Are we there yet?!

We also have a wide range of practical things that make bath-time easier. For example, a collapsible bathtub and the handy rinsing jug make it easier to wash children's hair in the bath. Time for bed? Browse our range of bedspreads in various sizes and our best-seller Dream tubes which keep children from falling out of bed.

Light up a kid's room with a moon lamp or with a night light shaped like a cute animal. We also have night lights that show the way in the dark and are smart for parents who struggle to get their child to fall asleep. We also have inflatable bed covers that give the bed soft and firm sides.

Traveling with children is not always the easiest thing to do. But there are smart products that can make the journey easier for little ones. The bottle warmer for the car is one such product, allowing you to heat a baby bottle during a car journey. Perfect if your family is travelling a long way and the little one needs their baby food. "Are we nearly there yet?" is a question you get used to hearing when you travel with children. With our educational travel guide for children, you won’t have to, as the child can see for themselves how far is left. If you’re flying or traveling by train, an inflatable footstool for the trip is a good choice. Turn the airplane seat or train seat into a bed where the little one can stretch their legs and fall asleep more easily.

In order to help breakfast, lunch and dinner run as smoothly as possible, we have a children's plate and a smart children's spoon for children who want to eat by themselves. On days out, you can bring the squeeze holder and juice holder along with you to avoid spillage. We also have a smart pacifier box for dummies and a fastening strap for children's things that helps them keep hold of their favourite teddy bear.

Smart products that make life with babies, kids and children a little easier and more comfortable. Order now! Green shipping.

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Open-up frame, Lil DaVinci Open-up frame, Lil DaVinci
Smart drawing frame with built-in storage
From 42.80 €
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Customizable Cookie Stamper Customizable Cookie Stamper
Create original and personalized biscuits
15.10 €
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Sofie Otto Sofie Otto
Floor chair Floorfred Floor chair Floorfred
Sit comfortably on the floor with the kids
190 €
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Johanna Abdo Johanna Abdo
Deck of cards with maths symbols Deck of cards with maths symbols

Child-friendly playing cards for card games and maths games

8.50 €
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Moon lamp Moon lamp
Floating moon lamp that lights up and rotates
180 €
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Elin & Magnus Holmgren Elin & Magnus Holmgren
Snow sculpture sack Snow sculpture sack
Make sculptures with any kind of snow
28.50 €
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Easy Drink Easy Drink
Easy Drink baby bottle Easy Drink baby bottle
Swedish-patented baby bottle for travel & excursions
21.40 €
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Sale 30%
Celina Saffar Celina Saffar
Clever baby socks, Stuckies Clever baby socks, Stuckies

Baby socks that stay put

From 4.60 €
From 6.60 €
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Milk Carton Handle Milk Carton Handle

A stable grip that makes it easy to pour milk

5.90 €
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Handkerchief holder with cotton handkerchiefs Handkerchief holder with cotton handkerchiefs
Reuseable handkerchiefs in cotton
23.70 €
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Non-slip paint for socks and slippers Non-slip paint for socks and slippers

Create nice, non-slip patterns on your socks and slippers

11.40 €
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Anna Hägertstedt Anna Hägertstedt
Lid for Baby Food Jars Lid for Baby Food Jars
Reusable lids that seal tight
9 €
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Sandra Jönsson Sandra Jönsson
Ice Cream Holder 2-pack Ice Cream Holder 2-pack
The mess-free ice cream holder
6.60 €
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Finger Protection for Nailing, 2-pack Finger Protection for Nailing, 2-pack
Protects & gives a better control - easy to nail straight
16.70 €
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Squatty Potty travel toilet stool Squatty Potty travel toilet stool
Sit correctly on the toilet with a portable collapsible footstool
38 €
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Jacob & Victor Eriksson Jacob & Victor Eriksson
Boxing ball Original Boxing ball Original
Fun exercise accessory for both children and adults
23.70 €
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Make your own playing cards Make your own playing cards
Design your own playing cards
14.80 €
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Carola Nilstein. Design: Olle Gyllang Carola Nilstein. Design: Olle Gyllang
Pipinette Pipinette
A practical portable urinal for the big and small
From 17 €
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Vacuum bags for clothing, pillows & duvets Vacuum bags for clothing, pillows & duvets
Packbulky textilesdown flat and airtight
From 5.60 €
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Shoestrings that tie themselves Shoestrings that tie themselves
Practical for when one has a hard time tying shoestrings
5.60 €
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Solar Panel Lamp Little Sun Solar Panel Lamp Little Sun
5 hours in the sun gives up to 50 hours of light
28.10 €
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Annika & Niclas Öhberg Annika & Niclas Öhberg
Juice box holder, 4-pack Juice box holder, 4-pack
Spill prevention for small juice boxes with straws
18.90 €
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New New
Elephant shower for children Elephant shower for children
Battery-powered bath toy for children
42.80 €
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Battery-powered night light Battery-powered night light
Motion activated night light with LED
11.90 €
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Bedlight Night Time Lighting Bedlight Night Time Lighting
Illuminates your way in the dark
From 70 €
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Form for popup-ice cream Form for popup-ice cream
Make your own ice cream from syrup, juice & smoothies
8.40 €
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Anna Hägerstedt Anna Hägerstedt
Children's Plate Children's Plate
Plate and bowl in one
30 €
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Squatty Potty collapsible toilet stool Squatty Potty collapsible toilet stool
Gives you an optimal sitting position on the toilet
38 €
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Linnéa Friberg, Pelle Friberg Linnéa Friberg, Pelle Friberg
Hållis Food Pouch Holder Hållis Food Pouch Holder
Prevents food pouches from overflowing
5.90 €
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Satake children's knife with cut-safe glove Satake children's knife with cut-safe glove
A real knife for children interested in cooking
28.50 €
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Silicone colouring mat Silicone colouring mat
Colouring and protective underlay in one
From 24.70 €
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Minifrisbee Minifrisbee
Pocket-sized frisbee that is easy to throw
12.80 €
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Hamburger holder Burger Buddy Hamburger holder Burger Buddy
Sturdy holder for hamburgers
From 11.90 €
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Inflatable Bathtub Tubble Inflatable Bathtub Tubble
For everyone that does not have a bathtub, but still wants to relax in one
161 €
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Elastic shoestrings Elastic shoestrings
Perfect for gym shoes
5.20 €
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Swim Fin Swim Fin
Helps the children learn how to swim
33.20 €
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IQ Puzzle IQ Puzzle
Brain training for both children and adults
15.70 €
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Carola Nilstein. Design: Olle Gyllang Carola Nilstein. Design: Olle Gyllang
Pipinette travel potty, Holder Pipinette travel potty, Holder
A small & practical travel potty
15.70 €
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UV-wristband, pack of 2 UV-wristband, pack of 2
Shows how strong the sun is & how effective the sunscreen
3.80 €
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Pocket picnic blanket Pocket picnic blanket
Lightweight, durable and waterproof
47.40 €
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Shower screen for children Shower screen for children
Soft shampoo eye shield
10.30 €
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SmellWell SmellWell
SmellWell Fragrant Shoe Inserts SmellWell Fragrant Shoe Inserts
Removes moisture and odours
From 9.40 €
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MiniFinder MiniFinder
GPS strap MiniFinder Nano GPS strap MiniFinder Nano
A practical personal alarm with fall-detection and live tracking
247 €
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Pram rocker Pram rocker
Helps rock the baby to sleep
143 €
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Disposable Potty for Children Disposable Potty for Children
Perfect to bring on camping trips and other outdoor excursions
4.70 €
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Shampoo ring for kids Shampoo ring for kids
Easy-to-use shampoo guard for children
7.50 €
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Snack bag Snack bag
Recyclable bag for snacks and sweets
From 14.10 €
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Light-up basketball Light-up basketball
Basket ball with LED lighting
37.60 €
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Toilet lamp with sensor Toilet lamp with sensor
Motion-activated night light for the bathroom
11.90 €
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LumiPets Night Light LumiPets Night Light
Glow in the dark cuddly toy for relaxed bedtimes
42.80 €
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Stefan Bjurhammar Stefan Bjurhammar
Skis for your pram Skis for your pram
Make your pram easy to handle in the snow
66 €
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Withings Temporal Thermometer Withings Temporal Thermometer
Fast and hygienic thermometer
109 €
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Toothbrush Cup with Timer Toothbrush Cup with Timer
Twist and brush, rings after 2 minutes
15.20 €
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Tap extender Tap extender
Makes it easier for the child to reach
16 €
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Håkan Berndtsson Håkan Berndtsson
Children's Spoon Children's Spoon
The perfect spoon for beginners
From 6.60 €
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Foldable bathtub Foldable bathtub
The foldable bathtub
161 €
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Drinking bowl Drinking bowl
An alternative to a feeding bottle
7.50 €
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Carola Nilstein. Design: Olle Gyllang Carola Nilstein. Design: Olle Gyllang
Pipinette travel potty egonomic handle Pipinette travel potty egonomic handle
Ergonomically designed travel potty
19 €
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Carola Nilstein Carola Nilstein
Pipinette for trips, absorbent bags as a 3-pack
6.70 €
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Reusable Metal Straws Reusable Metal Straws
An eco-friendly alternative to plastic straws
15.70 €
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Puzzle set for children, 30 piece puzzle Puzzle set for children, 30 piece puzzle

A fun puzzle that brings out your creativity

4.30 €
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Puzzle set for children, Noughts and Crosses Puzzle set for children, Noughts and Crosses

Play noughts and crosses with your hand-made game pieces

4.30 €
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Aquaplane swimming aid Aquaplane swimming aid
Fun swimming aid for beginning & and confident swimmers
31.30 €
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Bottle warmer for your car Bottle warmer for your car
Portable warmer for baby bottles with 12-volt plug
34.80 €
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Zipper Puller, Shapes Zipper Puller, Shapes
Mend a broken zipper and give it a new look
7.50 €
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Cooling towel Cooling towel
Cooling sports towel that keeps you cool for a long time
8.10 €
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Maria Loohufvud Maria Loohufvud
Equality Game Komma Lika Equality Game Komma Lika
Who does what at home?
23.70 €
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Light-up football Light-up football
Football size 5 with shock-activated lights
37.60 €
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Electric lice comb Electric lice comb
Effectively removes head lice without lice shampoo
28.50 €
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Self-watering plant pot, Face Self-watering plant pot, Face
Self-watering plant pot with water indicator
38 €
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Book safe Book safe
Trick thieves with a lockable book safe
From 18.60 €
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Reflective stickers for clothes Reflective stickers for clothes
Highly reflective stickers for clothes & bags
9.50 €
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Small night lamps 3 pcs Small night lamps 3 pcs
Safe lights that glow all night
67 €
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Elevating blocks 4-pack Elevating blocks 4-pack
Easy-to-install furniture raisers for beds & chairs
From 40.50 €
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Protective Bed Cover Protective Bed Cover
Soft and comfortable protection in brushed cotton
From 14.20 €
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Small battery-powered string lights with tiny leaves Small battery-powered string lights with tiny leaves

String lights to decorate your table with

6.20 €
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Magnus Skogh and Thorulf Jonsson Magnus Skogh and Thorulf Jonsson
Chopsticks for beginners 4-pack Chopsticks for beginners 4-pack

Reusable and easy-to-use chopsticks

13.20 €
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Napkin drawer with cotton napkins Napkin drawer with cotton napkins
Reuseable napkins in organic cotton
47.50 €
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Popcorn bowl for the microwave, 2-pack Popcorn bowl for the microwave, 2-pack
Homemade popcorn in 2-3 minutes
23.70 €
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Care Plus Natural Mosquito Repellent Care Plus Natural Mosquito Repellent
Natural protection against mosquitoes, ticks, and gnats
From 16.10 €
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Bath rinse cup Bath rinse cup
Easy hair washing for the youngest in your family
15.70 €
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Jacob & Victor Eriksson Jacob & Victor Eriksson
Pink Boxing ball Pink Boxing ball
In support of the Swedish Breast Cancer Association
24.70 €
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Reading lamp with two lamps Reading lamp with two lamps
Convenient reading lamp with clip
26.60 €
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Inflatable car seat cushion Inflatable car seat cushion
Perfect for travelling, easy to take with you!
62 €
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Aqueduck Faucet Extender Aqueduck Faucet Extender
Let your tap water go even further
15.20 €
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Carrying Strap for Skis Carrying Strap for Skis
Leaves your hands completely free
14.20 €
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Mini light for your jacket Mini light for your jacket
Light up your jacket, your bag or your dog leash
2.10 €
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LED light tweezers LED light tweezers

Great LED light tweezers

6.20 €
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Celina Saffar Celina Saffar
Smart baby socks, Stuckies Ull Smart baby socks, Stuckies Ull
Soft wool socks that don't slide off the foot.
14.30 €
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Soft frisbee that lights up Soft frisbee that lights up
Frisbee that is visible in the dark
10.50 €
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Measuring device for shoes and feet Measuring device for shoes and feet
Easy to find your shoe size
19 €
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Wanja Bellander (idé )Birgitta Folcker-Sundell (bild) Wanja Bellander (idé )Birgitta Folcker-Sundell (bild)
Story Card Story Card
Create your very own story
11.90 €
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Tantrix strategy game Tantrix strategy game
Exercise your logical thinking
32.90 €
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Marie Paulson Marie Paulson
Swing Ping Pong Swing Ping Pong
Train your coordination, motor skills & concentration
33.20 €
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Changing Poncho Changing Poncho
Protects and warms
From 44.30 €
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Sale 28%
Rain Cover for Children's Bicycle Seats Rain Cover for Children's Bicycle Seats
Keep your child's seat dry on the bike
6.20 €
8.60 €
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Karin Brandin Samuelsson Karin Brandin Samuelsson
Are we there yet? Are we there yet?
Educational route pointer for children
8.20 €
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Digital height measurer

Measure your height with just the click of a button

17.60 €
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Mittens with Reflex Mittens with Reflex
Warm gloves that make you visibile in traffic
47.50 €
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Marie Paulson Marie Paulson
Bolley exercise ball Bolley exercise ball
Fun exercise & rehab tool, suitable for all ages
46.70 €
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Anna Hägerstedt Anna Hägerstedt
Freezer mold with lid Freezer mold with lid
Freeze baby food in perfect portions
24.70 €
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Reflective lamp Reflective lamp

Ensure you're visible from far away

9.40 €
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Elastic Shoelaces with reflectors Elastic Shoelaces with reflectors
Slide into your shoes without needing to tie them
13.80 €
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Sand free picnic blanket Sand free picnic blanket

Sand free beach blanket that are easy to bring along

From 62 €
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Silicone Tops for Glasses Silicone Tops for Glasses
Spill-proof tops with a hole for a straw
17 €
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Play mat and storage bag Play mat and storage bag

Large play mat that converts into a storage bag

38 €
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Sand-free beach bag Sand-free beach bag
Spacious beach bag with several pockets
13.80 €
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Reflective laces Reflective laces
Flat shoelaces with reflectors
4.80 €
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Clip on spoon 3 pack Clip on spoon 3 pack
Feeding spoon for squeeze bags
8.10 €
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Drawing & writing tablet Drawing & writing tablet
Write & draw without wasting paper
From 17.10 €
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Lucke von Schantz Lucke von Schantz
Bicycle seat and pushchair Påhoj Bicycle seat and pushchair Påhoj
Bicycle seat that turns into a pushchair
329 €
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Puzzle set for children, Game of Memory Puzzle set for children, Game of Memory

Colour in your own memory game

4.30 €
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New New
Pram hook Pram hook
Universal mount that carries up to 4.5kg
18.60 €
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Snack plate SNIKSNACK Snack plate SNIKSNACK
5 separate compartments
17.60 €
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Pool- and beach blanket Pool- and beach blanket

For the picnic and water games

47.50 €
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Sale 18%
Beach pool with toys Beach pool with toys

Give the youngest family member a great day at the beach

27.10 €
33.20 €
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Activity game for the trampoline, Playfinity Activity game for the trampoline, Playfinity

Compete against your friends on the trampoline

76 €
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Activity game with a ball, Playfinity Activity game with a ball, Playfinity

Smart activity ball that registers your throws and tricks

86 €
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Rechargeable mini light Rechargeable mini light
Water-resistant mini light with rechargeable battery
19 €
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Carrying bag for balls Carrying bag for balls

Neat bag for many different types of balls

23.70 €
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